Google, SEO

Right-Clicking and How the Internet Works

Yesterday, I was talking to Jean (a guy) who is a semi pro photographer, meaning that he sells photos and he has a “real” job to support his family. I'm not sure how it started, I think he read on some bulletin board about the right-click protection.

The right-click protection is a small script that runs in the web browser that removes the pop-up menu to save the image or to copy the link…

Then he went to rant and rave about how he took the photos of a “football” team.

The War for the Internet

This website is about photography and the business of photography but sometimes there are important subjects that eventually will change the business of photography.

There is a fight happening right now that very few people talk about. Who will win, will shape the Internet for the next few decades. It's the fight about privacy and the Internet.

  • On my left: Microsoft and right now, many politicians.
  • On my right: Apple, Facebook and Google with most of the governments.

The fight is over privacy. Should you be able or even allowed to use the Internet anonymously?

Google: Being Penalized for SEO

Google started in 1990s with the theory that the more people linked to a website, the higher value of the information. It worked for a while, but then came the links farms which are paid websites that have thousands of links to one or more websites, see how JC Penny used linked farms to cheat and be ranked #1 on the word Jeans.

Now, Google “owns the web” and tracks everybody/everything through Google Analytics and Google Chrome. Google doesn't need these links anymore (actually it needs them a lot less). Google tracks the value of each web page, of each blog post. Google knows if the page is fake, is spam, or is of real value by the actual usage.

Your Opinion... Interesting Follow-up

A week ago, I asked Your Opinion: Which Photograph Do You Prefer? It was a very interesting experiment.

  1. Thank you to everybody that participated.
  2. The voting is now closed

Photograph A

Case Tractor CE/50% grey background

or Photograph B

Case Tractor CE/dim background

The post was different from my regular blog posts. Normally, I display the first 600 to 1000 characters, then the rest of the blog post is on the blog post page by itself: “Read More”. Not this one, the whole post is on the front page, there's not need to switch page to read the complete blog post or to vote on which photograph do you prefer.

The Results

  • Viewed: 4497 people
  • Voted: 36 people, that's a 0.82% participation in the vote
  • Photograph A: 25 votes
  • Photograph B: 11 votes

The lessons

You're a Thief

I'm in the process of creating a new web site for my commercial photography. I have most of the content, the photography and much of the text. So I decided to look around. I'm not looking to steal anybody else's web site. I'm just looking to see how other commercial photographers integrate their photography with a blog. As I was looking around, I found that some commercial photographers do not want anybody to come to their web sites.

Google: Rise to the Top

Google is a huge growing company, currently it has 20+ thousand employees in more than 30 countries. Out of the 20,000+ employees, less than 200 employees are really important. Like all companies, there are core departments and there is the rest. It's the quality control department that decides what to do with all the websites, what to display and how to rank the results when it comes to search.

Every year, Google's quality control team does one or two “clinics.” A clinic is a public session where Google's quality control analyse and explain what's good or bad in various websites. Many people, like consultants, try to do the equivalent to Google clinics, but… they don't know! The consultants guess. Sometimes they are correct, but more often than not they are often wrong! The only people that “know” are the quality control people at Google.

Last year, Google did a clinic in London, UK. Here are some of the “important” points:

The End of SEO

Last week, a “big” business marketing website had the following:

DIY Search Engine Optimization

With keywords and links… What a bunch of crock! In 2010, it would have been correct, 2011 onward is another story.

I wrote, in May 2011, that Google is Changing its Search Results by focusing on “high-quality” websites.

Google is Changing Its Search Results

In February 2011, Google got shamed by JC Penny who cheated to be ranked in the top 5 websites for common words like dress, jeans…. I wrote about in SEO: How To Cheat JC Penney Style

Fast forward May 2011, and last week, I was talking with a Google engineer.

Internet: Getting Traffic to Your Website

Everybody's hope is to be placed very high on Google. Then we are all set, just sit and wait for the people to come and spend their hard earned money on your website. The problem is that's not how it works.

By the way, what does “to be placed very high on Google” means? Usually people mean being in the top 5 of the websites displayed. But! The big but, they don't tell you who asked and what was asked.

  1. Who is the “customer”? Another photographer? A potential customer? Somebody looking for prices?

Google: Photos and SEO

If you want to sell any photo on the web, you have only 2 choices:

  1. Microstock like iStockPhoto and the others
  2. Your own website

The problem with using your own website is that people have to find you. Google, here we come. You are indexed by Google and nothing! No inquiry, no sale, nothing, nada… What's happening?

What's the problem?

Google has the standard Googlebot. That's the standard index spider. That's the one that everybody looks for.

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