Web Site Friendly or Frustrating: Part 2
David Walker wrote an article in Photo District News. It's a photo “trade rag”. A very good magazine. Every photography professional should read it, even if you are not an assignment or editorial photographer. PDN tells you what are the current trends.
David Walker interviewed photo editors and photo buyers on what they like and what they hate about photography web sites. Here are some quotes from the article.
- A portfolio site is to get clients to call you, but a number of photographers manage to bury their contact information or even exclude it all together.
- Clients do not like automatic slide shows. They do not want to held captive to the pace you set (it's probably too slow).
- Music is unnecessary, especially the one that plays automatically. Many wedding photographers still play music on their web sites. And where do brides plan their weddings? At work of course!
- There are some sites, I can't navigate. Some sites don't have a home button or buttons for going back and forth.
- It's hard for someone to be objective about their own site. Get other's opinions.
- Anything that's not intuitive is just aggravating, and when I get aggravated I just leave.
Also see Web Site Friendly or Frustrating — Part 1 for more.
- I know that I'm not following some of these recommendations. I will be upgrading the web site soon.