Selling A Commodity
Do you need to lower your price? or do you need to increase your value?
People don't want to pay your prices? Are you delivering enough value for those prices? You are selling a commodity because you do not provide enough value.
Values
What kind of value can you bring to the table?
- Time
- Simplicity of website
- Ease of transaction
- Professional reputation
- Fear, Uncertainty and Doubt aka FUD ...