Horizontal or Vertical
I always keyword my photos with either the HORIZONTAL keyword or the VERTICAL keyword. I just did an analysis of my sales and 64% are verticals, but 78% of my photos are horizontals. Ooops!
I need to:
- Buy a grip.
- Shoot a lot more of verticals.
Have you checked your photos?
Digital Asset Management
What's that got to with Digital Asset Management? By key wording all the photos with horizontal/vertical, I can manage my inventory: my photos. Digital Asset Management is managing your digital assets or in my case: photos.
Proper inventory management/digital asset management inventory will tell you that and many other things.